What is fud meaning?

FUD is an acronym that stands for Fear, Uncertainty and Doubt. It is a tactic used in marketing, public relations and politics to create fear and skepticism in the minds of a target audience about a competitor, product, service or idea. FUD can be achieved through the use of misleading or incomplete information, online rumors, fake news, and negative messaging. The goal of FUD is to undermine the credibility of the competitor thereby gaining a competitive edge. FUD is often criticized as it can be harmful to businesses or individuals, and can be used to manipulate public opinion.